1. Do you think it is ethical to use membership in an association that doesnt require any...
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2. Consult the MRA Code of Marketing Research Standards. Is the answer to question 1 covered? Explain.
3. What problems do you see in the future for Tim and John and Heritage Research Associates? Do you think they are likely to become the “most talked-about research firm in the world”?
4. Consult the MRA Code of Marketing Research Standards. Are there any standards that back up your answers to question 3?
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1 Their membership in the organization is an accurate statement 2 The MRA code states that members will not misrepresent themselves as having qualific...View the full answer
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