1. How do the environmental dimensions of the servicescape explain the success of Central Market? 2. Comment...

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1. How do the environmental dimensions of the servicescape explain the success of Central Market?
2. Comment on how the servicescape shapes the behaviors of both customers and employees.
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Service Management Operations Strategy Information Technology

ISBN: 978-0077841201

8th edition

Authors: James Fitzsimmons, Mona Fitzsimmons, Sanjeev Bordoloi

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