1. Search for a vision, mission statement, and statement of values for your chosen firm. Note that not all organizations publish these statements specifically, so you may need to make inferences from the available information. Relevant information is often available at the firm’s website (though it may take some searching) or is contained in its annual reports. You may also interview a manager of the firm or contact Investor Relations. You may also be able to compare the official statement with the business press coverage of the firm.
2. Identify the major goals of the company.
3. Does the firm seem to have any longer-term challenging or stretch goals that would serve as its strategic intent?
4. Trace any changes in strategy that you can identify over time. Try to determine whether the strategic changes of your selected firm are a result of intended strategies, emergent strategies, or some combination of both.
5. Identify your personal values. How do you expect these values to affect your work life or your career choice?
6. How much less salary would (did) you accept to find employment with a company that is aligned with your values?
7. How much are you willing to “pay for pay” if your dream job is in management consulting or investment banking?