1. What are some location advantages that Cookies-N-Cream has that a brick-and-mortar retailer doesnt have? Are there...

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1. What are some location advantages that Cookies-N-Cream has that a brick-and-mortar retailer doesn’t have? Are there any drawbacks to a mobile vendor’s choice of location?
2. Discuss site costs, retailing and office equipment, and other financial considerations of a mobile vendor such as Cookies-N-Cream.
3. What legal considerations affect Cookies-N-Cream’s choice of location? How do those compare with the legal considerations of brick-and-mortar and home-based businesses?

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Small Business Management Launching & Growing Entrepreneurial Ventures

ISBN: 978-1133947752

17th edition

Authors: Justin Longenecker, William Petty, Leslie Palich, Frank Hoy

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