A British hospital chain wishes to make its first entry into the U.S. market by building a

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A British hospital chain wishes to make its first entry into the U.S. market by building a medical facility in the Midwest, a region with which its director, Doug Moodie, is comfortable because he got his medical degree at Northwestern University. After a preliminary analysis, four cities are chosen for further consideration. They are rated and weighted according to the factors shown below:

A British hospital chain wishes to make its first entry

(a) Which city should Moodie select?
(b) Assume a minimum score of 5 is now required for all factors. Which city should bechosen?

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Operations management

ISBN: 978-0132163927

10th edition

Authors: Jay Heizer, Barry Render

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