A data processing analysis for a research supplier finds that preliminary computer runs of survey results show

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A data processing analysis for a research supplier finds that preliminary computer runs of survey results show that consumers love a client’s new product. The employee buys a large block of the client’s stock. Is this ethical?

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Essentials of Marketing Research

ISBN: 978-1305263475

6th edition

Authors: Barry J. Babin, William G. Zikmund

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Question Posted: Jun 24, 2015 08:33 AM

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A data processing analysis for a research supplier finds that preliminary computer runs of survey results show

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This is clearly insider trading Many students will ask what ...View the full answer

Essentials of Marketing Research

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