Question

A digital CEO is one of five behaviors important to raising an organization’s Digital IQ. A survey of business and IT executives found that 80% of automotive executives, 70% of financial services executives, 82% of health care executives, 59% of retail & consumer executives, and 76% of technology executives say their CEOs are active champions of using digital technology to achieve strategy. (Data extracted from PwC’s 2014 Global Digital IQ Survey, available at pwc. to/ 1tGKCVa.) Suppose these results were based on 500 business and IT executives in each of the five industries: automotive, financial services, health care, retail & consumer, and technology.
a. At the 0.05 level of significance, is there evidence of a difference among the industries with respect to the proportion of executives that say their CEOs are active champions of using digital technology to achieve strategy?
b. Compute the p value and interpret its meaning.


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  • CreatedJuly 16, 2015
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