A major consumer products company is making a major push to improve the number of orders filled

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A major consumer products company is making a major push to improve the number of orders filled on time in full. This measure is often abbreviated as OTIF. It means that when a customer places an order for several different products, you are able to ship all the products requested in the quantities requested. The company wants you to run a network design model with this as the sole objective. Why is a network design study not going to help this company?
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