A marketing research firm wishes to study the relationship between wine consumption and whether a person likes

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A marketing research firm wishes to study the relationship between wine consumption and whether a person likes to watch professional tennis on television. One hundred randomly selected people are asked whether they drink wine and whether they watch tennis. The following results are obtained:

A marketing research firm wishes to study the relationship between

a. For each row and column total, calculate the corresponding row or column percentage.
b. For each cell, calculate the corresponding cell, row, and column percentages.
c. Test the hypothesis that whether people drink wine is independent of whether people watch tennis. Set α = .05.

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Business Statistics In Practice

ISBN: 9780073401836

6th Edition

Authors: Bruce Bowerman, Richard O'Connell

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