Question

A telemarketing firm has recorded the households that have purchased one or more of the company's products. These numbers in the millions. The firm would like to conduct a survey of purchasers to acquire information about their attitude concerning the timing of the telephone calls. The president of the company would like to know the views of all purchasers but would also like to compare the attitudes of people in the West, South, North, and East. Describe a suitable sampling plan.



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  • CreatedAugust 30, 2015
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