a. Why were Case and Levin facing a make-or-buy decision? b. Who stood to gain the most
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b. Who stood to gain the most from the deal — AOL or Time Warner? Explain your answer.
c. If AOL were really purchasing Time Warner, why would it refer to the transaction as a merger?
d. Was the merger doomed to fail? Or could the situation have been handled differently?
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Related Book For
Management Now skills for 21st century management
ISBN: 978-0073377292
2nd edition
Authors: Dr. Andrew Ghillyer
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