After winning major championships, star players often complain about their lack of endorsement offers. Similarly, after every
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Athletes are brands unto themselves and sponsorship and endorsement opportunities ex...View the full answer
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Jehal Shah
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So guys, I always try to explain any concept keeping these two points in my mind. So that you will never forget any more importantly get bored.
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Related Book For
Strategic Brand Management Building Measuring and Managing Brand Equity
ISBN: 978-0132664257
4th edition
Authors: Kevin Lane Keller
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