An increasing number of IS professionals prefer to call the end users of their creations customers, even

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An increasing number of IS professionals prefer to call the end users of their creations “customers,” even if the developers and users are employees of the same organization. Why?

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Management Information Systems

ISBN: 978-1285186139

7th edition

Authors: Ken J. Sousa, Effy Oz

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Question Posted: Dec 04, 2014 10:02 AM

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An increasing number of IS professionals prefer to call the end users of their creations customers, even

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Users are referred to as customers because this commun...View the full answer

Management Information Systems

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