Analyze BP using the five forces of competition model, to determine the industrys attractiveness in terms of

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Analyze BP using the five forces of competition model, to determine the industry’s attractiveness in terms of profit potential.
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Strategic Management Competitiveness and Globalization, Concepts and Cases

ISBN: 978-1285425184

11th edition

Authors: Michael A.Hitt, R.Duane Ireland, Robert E.Hoskisson

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