Assume that you are preparing a seminar on cost-volume-profit analysis for nonaccountants. Several potential attendees have approached you and have asked why they should be interested in learning about your topic. The individuals include:
1. A factory worker who serves as her company’s labor union representative in charge of contract negotiations.
2. A purchasing agent in charge of ordering raw materials for a large manufacturing company.
3. A vice president of sales for a large automobile company.
4. A director of research and development for a pharmaceutical company.
What unique reasons would you give each of these individuals to motivate them to come to your seminar?