Assume you have decided to meet with the firm first. Consider the following in developing a game plan on what you are going to say, who you are going to say it to, and why.
a. What are the key values that inform your intended actions?
b. What are the main arguments you are trying to counter? That is, what are the reasons and rationalizations you need to address?
c. What is at stake for the key parties, including those who disagree with you?
d. What levers can you use to influence those who disagree with you?
e. What is your most powerful and persuasive response to the reasons and rationalizations you need to address? To whom should the argument be made? When and in what context?