Both companies emphasize the many benefits accrued from their mobile CRM deployments. Chip Reeves of Dow Corning

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Both companies emphasize the many benefits accrued from their mobile CRM deployments. Chip Reeves of Dow Corning states that the application provides their salespeople with a competitive advantage. Do you agree with this statement? Why or why not? Break into small groups with your classmates to discuss whether mobile CRM can provide a lasting competitive advantage.

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Related Book For  answer-question

Management information systems

ISBN: 978-0073376813

10th edition

Authors: James A. O Brien, George M. Marakas

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