Briefly discuss the five generally acknowledged distinguishing characteristics of services in terms of contrasts between services and

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Briefly discuss the five generally acknowledged distinguishing characteristics of services in terms of contrasts between services and products.

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Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

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Question Posted: Jul 14, 2015 02:57 AM

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Briefly discuss the five generally acknowledged distinguishing characteristics of services in terms of contrasts between services and

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Five characteristics distinguish services from tangible goods and present significant implications f...View the full answer

Marketing Channels

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