1. Most aspects of foreign culture, like language, religion, gender roles, and problem-solving strategies, are hard for...

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1. Most aspects of foreign culture, like language, religion, gender roles, and problem-solving strategies, are hard for the casual observer to understand. In what ways do Hollywood movies affect national culture outside the United States? What aspects of U.S. culture do Hollywood films promote around the world? Can you observe any positive effects of Hollywood movies on world cultures?
2. Culture plays a key role in business. In what ways have movies influenced managerial tasks, company activities, and other ways of doing business around the world? Can watching foreign films be an effective way of learning how to do business abroad? Justify your answer.
3. Hollywood movies are very popular abroad, but foreign films are little viewed in the United States. What factors determine the high demand for Hollywood films? Why are they so popular in Europe, Japan, Latin America, and elsewhere? Why are foreign films so little demanded in the United States? What can foreign filmmakers do to increase demand for their movies in the United States?
4. Worldwide, protectionism of most goods is declining. Do movies constitute a separate category, or should they be treated like any other good? Given the nature of movies, should a country shield and support its own film industry via protectionism? Are there better ways to maintain and enhance a homegrown film industry? Justify your answer.

Steven Spielberg, is synonymous with U.S. cinema. He has directed and produced international blockbusters like Jurassic Park, War of the Worlds, and the Indiana Jones movies. As U.S. dominance of the international film industry grows, Spielberg also has been the target of complaints about how Hollywood is changing world cultures. The values represented in his films are often viewed as part of the larger trend of the homogenization or, worse, Americanization of global values and beliefs. Jurassic Park ignited a storm of protest.

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International Business and the New Realities

ISBN: 978-0136090984

2nd Edition

Authors: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger

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