In a buying center purchasing process, which buying center participant is most likely to make each of
Question:
• “This bonding agent better be good, because I have to put this product together.”
• “I specified this bonding agent on another job, and it worked for them.”
• “Without an appointment, no sales rep gets in to see Ms. Johnson.”
• “Okay, it’s a deal—we’ll buy it.”
• “I’ll place the order first thing tomorrow.”
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