Choose one of the following products and explain how it blurs the distinction between goods and services.

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Choose one of the following products and explain how it blurs the distinction between goods and services.
a. Hip replacement surgery
b. Breakfast at a popular restaurant
c. Purchase and installation of new carpet
d. Live concert
e. Custom-made suit

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Contemporary Marketing

ISBN: 978-0324582031

14th Edition

Authors: Louis E Boone, David L Kurtz

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Question Posted: Sep 14, 2012 07:35 AM

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Choose one of the following products and explain how it blurs the distinction between goods and services.

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Goods are tangible products or items that customers can see hear smell ta...View the full answer

Contemporary Marketing

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