Coca-Cola has successfully marketed to billions of people around the world. Why is it so successful?

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Marketing management

ISBN: 978-0132102926

14th Edition

Authors: Philip Kotler, Kevin Lane Keller

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Question Posted: Jan 04, 2012 11:28 PM

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Coca-Cola has successfully marketed to billions of people around the world. Why is it so successful?

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Coke has created a highlycurrent upliftin...View the full answer

Marketing management

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