Construct a contingency table using cola preference (Rola or Koka) as the row variable and Rola- Cola
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Construct a contingency table using cola preference (Rola or Koka) as the row variable and Rola- Cola purchase history (Yes or No) as the column variable. Based on the table, answer the following. ColaSurvey
a. How many shoppers who preferred Rola-Cola in the blind taste test had previously purchased Rola- Cola?
b. How many shoppers who preferred Koka-Cola in the blind taste test had not previously purchased Rola- Cola?
c. What kind of relationship, if any, seems to exist between cola preference and Rola- Cola purchase history?
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Related Book For
Essentials Of Business Statistics
ISBN: 9780078020537
5th Edition
Authors: Bruce Bowerman, Richard Connell, Emily Murphree, Burdeane Or
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