# Question

Define each of the following investment rules and discuss any potential shortcomings of each. In your definition, state the criterion for accepting or rejecting independent projects under each rule.

a. Payback period

b. Average accounting return

c. Internal rate of return

d. Profitability index

e. Net present value

a. Payback period

b. Average accounting return

c. Internal rate of return

d. Profitability index

e. Net present value

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