Define the different relationship levels companies can build with customers. Pick a company and describe the types

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Define the different relationship levels companies can build with customers. Pick a company and describe the types of relationships you have with it.

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Principles of Marketing

ISBN: 978-0136079415

13th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Nov 12, 2012 07:37 AM

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Define the different relationship levels companies can build with customers. Pick a company and describe the types

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Companies can build customer relationships at many levels depending on the nature of the target mark...View the full answer

Principles of Marketing

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