Describe how Uber's business model works and the role technology has played in its success. What are

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Describe how Uber's business model works and the role technology has played in its success. What are the arguments for banning these types of businesses? What are the arguments for defending them?

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Principles of Marketing

ISBN: 978-0134492513

17th edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Apr 13, 2017 10:31 AM

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Describe how Uber's business model works and the role technology has played in its success. What are

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Uber is not in the taxi business instead it matches drivers in cars to potential passengers and take...View the full answer

Principles of Marketing

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