Describe the distribution tasks that wholesalers are especially well suited for performing.
Answer to relevant QuestionsThe average size of retail units (as measured by sales volume) has been increasing. What are some of the implications of this trend for channel management in producing and manufacturing firms? Web fulfillment companies may start a new trend in online retailing. These firms allow conventional retailers to operate their online divisions without the expense and hassle of developing and running their own e-commerce ...Price maintenance, refusal to deal and resale restrictions all represent attempts by the supplier to exercise control over its channel members. What are the legal limits on the degree of control the supplier can exercise ...Technological changes, though continual, do not occur evenly or predictably over time. Discuss the implications of this statement for channel management strategy. A purely economic model of the marketing channel is inadequate. Explain.
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