Discuss how perception can enhance strategies for retailing, branding, advertising, and packaging?
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STRATEGY is a plan that you use in order to achieve something In other words the action of planning how to do or achieve something MARKETING STRATEGY is a long term forward looking approach and an ove...View the full answer
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Related Book For
Consumer Behavior Building Marketing Strategy
ISBN: 978-0077645557
12th edition
Authors: Delbert Hawkins, David Mothersbaugh
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