Discuss international lifestyles and one existing segmentation scheme?
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International lifestyles International lifestyles refer to the kind of lifestyles that involves a lot of travelling and moving around the world This kind of lifestyle basically expands how one thinks ...View the full answer
Related Book For
Consumer Behavior Building Marketing Strategy
ISBN: 978-0077645557
12th edition
Authors: Delbert Hawkins, David Mothersbaugh
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