Discuss some of the important issues related to integrating marketing into an organization such as a regional

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Discuss some of the important issues related to integrating marketing into an organization such as a regional womens’ clothing chain compared to accomplishing the same task in Limited Brands.

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Strategic Marketing

ISBN: 978-0078028908

10th edition

Authors: Nigel Piercy and David Cravens

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Question Posted: Jul 30, 2015 03:06 AM

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Discuss some of the important issues related to integrating marketing into an organization such as a regional

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Limited Brands shows how marketing is integrated into a national company The company is extremely ma...View the full answer

Strategic Marketing

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