Discuss the basic elements of the marketing concept. Which businesses in your area use this philosophy? Explain

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Discuss the basic elements of the marketing concept. Which businesses in your area use this philosophy? Explain why.

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Foundations of Marketing

ISBN: 978-0547154565

3rd Edition

Authors: William M. Pride, O. C. Ferrell

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Question Posted: Sep 04, 2012 06:16 AM

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Discuss the basic elements of the marketing concept. Which businesses in your area use this philosophy? Explain

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The marketing concept is an organizational philosophy that states that ...View the full answer

Foundations of Marketing

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