Discuss the distribution center concept. Is this likely to eliminate the storing function of conventional wholesalers? Is it applicable to all products? If not, cite several examples.
Answer to relevant QuestionsClearly differentiate between a warehouse and a distribution center. Explain how a specific product would be handled differently by each. Give an example of why it is important for different firms in the supply chain to coordinate logistics activities. Do wholesalers and retailers need to worry about new product planning just as a producer needs to have an organized new-product development process? Explain your answer. Discuss a few changes in the market environment that you think help to explain why telephone, mail-order, and Internet retailing have been growing so rapidly. Discuss how the adoption curve should be used to plan the promotion blend(s) for a new automobile accessory—an electronic radar system that alerts a driver if he or she is about to change lanes into the path of a car that ...
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