Discuss the following complaints: instrumental, non-instrumental, ostensive, and reflexive. Which types of complaints are voiced the most?
Answer to relevant QuestionsDefine the following terms: goods, services, products.Previous research has found that 96% of unhappy customers do not complain. Why is this so?Define and discuss the subclass failures associated with the implicit/explicit request failure category.Why has conquest marketing become an acceptable form of business for many of today's firms?Discuss seamlessness as relates to "tooth-to-tail' performance. Does departmentalization and functionalism facilitate or hinder seamlessness?
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