Discuss the need for managers to use social capital in leveraging their human capital both within and across their firm.
Answer to relevant QuestionsDiscuss the key role of technology in leveraging knowledge and human capital. Using the Internet, look up a company with which you are familiar. What are some of the policies and procedures that it uses to enhance the firm’s human and social capital? Describe some of the pitfalls associated with each of the three generic strategies. Can you think of a company that suffered ethical consequences as a result of an overemphasis on a cost leadership strategy? What do you think were the financial and nonfinancial implications? What were some of the largest mergers and acquisitions over the last two years? What was the rationale for these actions? Do you think they will be successful? Explain.
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