Dyson successfully sells its fans and heaters for $150 to $400, whereas most fans sell for $20.

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Dyson successfully sells its fans and heaters for $150 to $400, whereas most fans sell for $20. Explain what is the value it creates, and how this affects the price it can charge?

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Marketing

ISBN: 978-1259446290

5th edition

Authors: Dhruv Grewal, Michael Levy

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Question Posted: Feb 12, 2018 10:48 AM

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Dyson successfully sells its fans and heaters for $150 to $400, whereas most fans sell for $20.

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Marketing

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