Evaluate the Iconic Passion branding platform and IMC campaign that the Lambesis agency created for Tacori. Why
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When the Lambesis agency began working with Tacori the brand had very little awareness and like many ...View the full answer
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Related Book For 
Advertising and Promotion An Integrated Marketing Communications Perspective
ISBN: 978-0078028977
10th Edition
Authors: George Belch, Michael Belch
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