Following are six questions that might be found on questionnaires. Comment on each as to whether or not it is a good question. If it is not, explain why. (Assume that no lead-inn or screening questions are required. Judge each question on its own merits.)
a. Do you read National Geographic magazine regularly?
b. What percentage of your time is spent asking for information from others in your organization?
c. When did you first start chewing gum?
d. How much discretionary buying power do you have each year?
e. Why did you decide to attend Big State University?
f. Do you think the president is doing a good job now?

  • CreatedSeptember 17, 2014
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