Government can play many roles in international marketing. What are these roles and how does each affect

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Government can play many roles in international marketing. What are these roles and how does each affect individual business firms?

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International Marketing & Export Management

ISBN: 978-0273743880

7th edition

Authors: Gerald Albaum, Edwin Duerr

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Question Posted: Dec 02, 2015 04:36 AM

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Government can play many roles in international marketing. What are these roles and how does each affect

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In general the roles that government play at all levels are intervention roles of participato...View the full answer

International Marketing & Export Management

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