Have you ever paid a price penalty? How did it affect your attitude toward that company?

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Marketing

ISBN: 978-1111821647

12th edition

Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel

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Question Posted: Dec 17, 2015 06:54 AM

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Have you ever paid a price penalty? How did it affect your attitude toward that company?

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Price penalties are commonly used in certain industries such a...View the full answer

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