How can an entrepreneur tell if a product opportunity gap exists?
Answer to relevant QuestionsHow do businesses encourage creativity at the firm level? Imagine that you’ve been hired by Fitbit, the wearable activity tracker, to conduct focus groups on your campus to get a better sense of how Fitbit can be as relevant and useful to college students as possible. How would ...How might Rover.com use focus groups to gain a better understanding of its current and potential customers and their needs? What can a start-up learn from Standout Jobs’ experience about the importance of feasibility analysis? Why do most start-ups focus on relatively small target markets to begin with rather than larger markets with more substantial demand?
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