How does a licensing arrangement work? What are the advantages and disadvantages of such an arrangement?

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Entrepreneurship Theory Process and Practice

ISBN: 978-1285051758

9th edition

Authors: Donald F. Kuratko

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Question Posted: Jan 14, 2015 09:18 AM

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How does a licensing arrangement work? What are the advantages and disadvantages of such an arrangement?

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Entrepreneurship Theory Process and Practice

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