How does Apple use strategic management, and what are key forces in the general and industry environments that affect Apple’s choice of strategy?
Answer to relevant QuestionsWhat is meant by a “hierarchy of goals”? What are the main components of it, and why must consistency be achieved among them? Discuss and describe the six elements of the external environment. What internal resources and assets does Apple have that may give it a competitive advantage? How should Weight Watchers compete? How did ANN compete?
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