How does product categorization theory apply to snack foods like potato chips? How does this categorization help

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How does product categorization theory apply to snack foods like potato chips? How does this categorization help you as a consumer?

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CB4

ISBN: 9781111821777

4th Edition

Authors: Barry J. Babin, Eric Harris

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Question Posted: Feb 28, 2016 04:24 AM

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How does product categorization theory apply to snack foods like potato chips? How does this categorization help

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Product categorization can easily be described with ...View the full answer

CB4

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