If you are using data mining to develop a prospecting program for a client, what would you

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If you are using data mining to develop a prospecting program for a client, what would you be trying to accomplish?

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Advertising & IMC Principles & Practice

ISBN: 978-0132163644

9th Edition

Authors: Sandra Moriarty, Nancy Mitchell, William Wells

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Question Posted: Nov 20, 2012 05:36 AM

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If you are using data mining to develop a prospecting program for a client, what would you

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The practice of sifting through and sorting information captu...View the full answer

Advertising & IMC Principles & Practice

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