If you were one of the recipients of New Venture Fitness Drink’s concept statement, as presented earlier in the chapter, what type of feedback would you have given the company about the viability of its product idea?
Answer to relevant QuestionsLinda Toombs, who has considerable experience in the home security industry, is planning to launch a new line of home security alarms that she believes will be superior to other products on the market. Linda knows how to ...A friend of yours just completed a First Screen analysis for an ecommerce site that she hopes to launch to sell horse riding supplies, including saddles, tack, lead ropes, and feed buckets. She’s disappointed because she ...What examples of primary research that Embrace’s founders completed appear in the case? What role do you think the industry that a start-up is in plays in its success or failure as a peer-to-peer business? Are some industries more receptive to peer-to-peer business model start-ups than others? Explain. Do you think that the business models of daily newspapers are viable in the long run? If you were the owner of a daily newspaper in a major U.S. city, would you try to maintain the print edition of your paper, evolve to ...
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