Imagine that you work in the market-research department of a large chain supermarket. You have been requested

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Imagine that you work in the market-research department of a large chain supermarket. You have been requested to present a comparative report on the following consumer goods, usually purchased in supermarkets:
– Washing detergent (for clothing)
– Toothpaste
– Margarine
– Bread.
Your reader wants to know the different brands, types and prices of these goods in the various supermarkets. Present a set of notes explaining your approach to compiling this report.
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Communicating as professionals

ISBN: 978-0170214971

3rd edition

Authors: Raymond Archee, Myra Gurney, Terry Mohan

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