Imagine you have developed a new two-way GPS system for trucks and their dispatchers. Trucking companies are

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Imagine you have developed a new two-way GPS system for trucks and their dispatchers. Trucking companies are all over the country. So are you looking at a mass market? Why or why not?
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Entrepreneurial Small Business

ISBN: 978-0078029424

4th edition

Authors: Jerome Katz, Richard Green

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