In this chapter, we noted that a true business opportunity is attractive, durable, timely, and anchored in a product or service that creates value for a buyer. To what extent does Rover.com’s service satisfy each of these criteria?
Answer to relevant QuestionsWhat environmental trends are working in Dropbox’s favor as the firm seeks to operate profitably? What environmental trends may work against Dropbox and why? What are the qualities of an opportunity, and why is each quality important? What can a start-up learn from Standout Jobs’ experience about the importance of feasibility analysis? How would you describe the four areas that a properly executed feasibility analysis explores? Jennifer Pisano just applied for a bank loan to finance an Italian restaurant she wants to launch. When visiting with the banker about the loan application, she was asked if she had conducted any primary research to assess ...
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