Is a franchise fee the same thing as a royalty fee? Discuss.
Answer to relevant QuestionsHow important are franchise channels in terms of sales, jobs, and payroll generated? Snap-on Tools is the franchisor for a unique business format franchise that uses franchisees in mobile vans to sell high quality tools and equipment to professional mechanics. The franchisees bring the tools and equipment to ...How might the motivation of franchise channel members differ compared with conventional channels? Should customer involvement in providing services be avoided if at all possible in the design and management of the channel to deliver the service? Discuss. The basic concepts and approaches to channel management all change drastically when the firm ventures into foreign markets. Do you agree or disagree? Explain.
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