Jessica Martin is establishing a company that would be well suited to three areas, New Orleans, Los

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Jessica Martin is establishing a company that would be well suited to three areas, New Orleans, Los Angeles, and New York. The respective fixed and variable costs for one year are as follows:


City

Fixed Costs

Variable Costs per Unit

Total Cost at 1,000,000 Units

Total Cost at 2,000,000 Units

Total Cost at 3,000,000 Units

New Orleans

$500,000

$100

$1,500,000

$2,500,000

$3,500,000

Los Angeles

$800,000

$80

$1,600,000

$2,400,000

$3,200,000

New York

$950,000

$60

$1,550,000

$2,150,000

$2,750,000


Using the location breakeven method, determine the best cost location for 1,000,000, 2,000,000, and 3,000,000 units. Plot the options on a graph and indicate the areas of lowest cost.

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Related Book For  book-img-for-question

Entrepreneurship & Small Business Management

ISBN: 978-0133767186

2nd edition

Authors: Steve Mariotti, Caroline Glackin

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